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Tuesday
Aug142012

Formula North America Exclusive Provider Of Sales And Service For North America

Formula SRL and Perigeum Development, Inc. (formerly dba "Formula Brake USA") announced their plan to restructure the sales and service responsibilities for Formula’s OEM and after-sales markets in North America. Effective September 15th, 2012, Formula SRL will be exclusively represented in the USA by Formula North America Inc. (FNA), under the leadership of Christoph Vogl, General Manager.

Formula has been supporting OEM sales and providing after sales service in North America since 2009. Moving forward, FNA will exclusively represent all facets of the Formula brand from their U.S. headquarters, based out of Fort Mill, SC.

In order to facilitate a smooth transition and continue providing exceptional support to Formula customers, FNA has ramped up its sales and service division with the addition of a West Coast service center.

Perigeum Development, Inc. has been doing business as Formula Brake USA since 2006, providing distribution and support of the Formula brand in North America. Since that time, Perigeum has gone on to start their own bicycle component brand “The Hive” and will now focus exclusively on their brand.

"Perigeum has been a huge asset to the Formula brand in the US”, says Formula North America General Manager Christoph Vogl. “ We appreciate their hard work and we both feel this is the right decision for our brands moving forward. Formula North America will continue to provide the excellent customer service and support that the Formula customer has come to expect.”

Formula was established in 1987 in Prato, Italy as a motorcycle wheel and brake manufacturer. Formula has grown rapidly and has earned the reputation of making the best performing and lightest weight disc brakes on the market. We stay true to our company motto: Power, Technology, Design. Fine Italian engineering and manufacturing can be seen in each one of our product lines – Brakes, Suspension and Wheels. We pride ourselves on packaging premium customer service along with the best brakes you can buy. To this day, every Formula product is manufactured in Prato, Italy with love and passion.

Formula North America East - 803.547.7010 - serviceusa@formula-italy.com
Formula North America West – 707.321.2509 - Jstoudt@formula-italy.com

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